- Operating a booth at the world's largest IT exhibition, held in Dubai, until October 18. - Showcasing head-mounted AR devices applicable to advanced industries such as semiconductors and displays. - Continuously participating in major global IT exhibitions like CES, MWC, and IFA, demonstrating innovative technological capabilities in the AR field Model Solution, a total hardware platform company and a subsidiary of Hankook & Company Group (formerly Hankook Tire Group), participates in one of the world’s largest IT exhibitions, 'GITEX GLOBAL 2024,' held in Dubai, UAE, until October 18. Together with its R&D partner Virnect, Model Solution is showcasing products integrated with the latest augmented reality (AR) technology, aiming to expand its presence in the global market.   'GITEX GLOBAL' is a major exhibition where IT companies and innovative technologies from around the world can be seen in one place. This year, approximately 5,000 companies from over 100 countries are taking part. Model Solution has set up an exhibition booth for the event and is showcasing the head-mounted AR device 'MS-AR20SE,' co-developed with Virnect, a company specializing in AI and extended reality (XR) technologies. In addition, they have created an interactive experience where visitors can wear the device to view real-time data and malfunction alerts from semiconductor facility lines.   The 'MS-AR20SE' is a device that can be widely utilized in high-tech industries such as semiconductors, displays, and biotechnology. Since July of this year, Model Solution has been collaborating with Virnect on the joint development of smart goggles. They have participated together in various domestic and international exhibitions, including 'K-Display 2024' and '2024 Edutech Korea Fair,' showcasing their advanced hardware, AR solutions, and software technologies in the AR field.   The 'MS-AR20SE' is scheduled for field testing at Hankook Tire & Technology's plant in Tennessee, USA until November of this year. Following successful technology validation in the field, mass production is aimed at the second half of this year. Model Solution expects that this device will provide benefits such as cost reduction, improved productivity, and increased convenience for global big tech companies.   Model Solution CEO Byungil Woo said, "Through the collaboration with Virnect, a digital transformation (DX) partner specializing in digital twin and AI/XR solutions, we aim to develop advanced AR devices that can play a significant role in future industries. We will continue our research and development efforts to maximize efficiency and productivity across various industrial sectors."   Meanwhile, Model Solution continues to participate in major global exhibitions, including the world’s largest IT and electronics show 'CES,' the largest IT mobile exhibition 'MWC,' and Europe’s largest consumer electronics fair 'IFA.' Through these events, the company showcases AR devices that incorporate advanced hardware and software, earning recognition as an innovative technology company alongside global enterprises.   Moving forward, Model Solution plans to reinforce its image as a global innovation hardware platform company by participating in leading IT exhibitions worldwide. The company aims to cover the entire value chain—from product development to design, mass production, and contract manufacturing—while intensifying its efforts to penetrate key markets such as AR and robotics.    

- Model Solution signed a memorandum of understanding (MOU) with Hycore, a company specializing in AI robotic mobility, on August 28 in Paris, France - Focus on prototyping and mass production of AI-based robotic mobility, including autonomous driving electric wheelchairs - Model Solution actively collaborates with AI and robotics experts to foster its future core business   [Model Solution CEO Byung-il Woo and Hycore CEO Dong-hyun Park at the MOU signing ceremony (from right)] [CEOs of Model Solution and Hycore meet Korean Minister of Culture Yu In Chon (leftmost) at the Korea House during the Paris 2024 Paralympic Games]   Seoul, South Korea, August 29, 2024 — Model Solution, a total hardware platform company and subsidiary of Hankook & Company Group (formerly Hankook Tire Group), signed a memorandum of understanding (MOU) with Hycore Co., Ltd. (Hycore), a company specializing in AI mobility, on August 28 in Paris, France. The MOU focuses on prototyping and mass production of AI-based robotic mobility.   Hycore is a Korean company that utilizes proprietary technologies in synthetic motor control and AI-based autonomous driving to produce personal mobility devices, including LiDAR-based autonomous driving electric wheelchairs. The company also contributes to the expansion of sports for people with disabilities by sponsoring various sports events organized by the Korean Paralympic Committee.   On August 28, Model Solution and Hycore held the MOU signing ceremony at the Korea House, which is operating during the Paris 2024 Paralympic Games. The two companies agreed to collaborate on developing AI-based robotic mobility that can be widely used in various industries, such as autonomous driving electric wheelchairs for individuals with mobility impairments, logistics, and quarantine.   Through this agreement, Model Solution will play a key role in the entire mass production process, leveraging its advanced hardware manufacturing technology to create prototypes, while Hycore will be responsible for the product’s design and field-testing.   Through the MOU with Hycore, Model Solution aims to accelerate the development of products that integrate the innovative technologies and expertise of both companies. This collaboration is expected to significantly enhance its global competitiveness in the AI robot mobility sector, a key area of the future industry.   “We are honored to sign the MOU at the historic site of the Paris 2024 Paralympic Games,” said Byung-il Woo, CEO of Model Solution. “We are committed to enhancing social value across various fields, including improving convenience for individuals with mobility impairments through the development and mass production of products utilizing Model Solution’s innovative technology.”   “We hope this agreement will provide an opportunity for both companies to collaborate on developing future technologies,” said Dong-hyun Park, CEO of Hycore. “We strive to become a company that realizes technologies essential to every individual.”   Additionally, Model Solution is recognized for its industry-leading technology as an innovative hardware platform company. It has partnered with over 1,000 global companies, including major automotive manufacturers like Hyundai Motor Group and tech giants such as Google, Amazon, Samsung Electronics, and LG Electronics. In recent years, alongside the mobile industry, which has driven the company’s growth, it has been actively investing in R&D and forming partnerships with companies specializing in augmented reality (AR), AI, and robotics to foster its future core business.